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We’re Passionately Innovating Next-Generation Digital Therapeutics: Azran Osman-Rani of Naluri

Our solutions address the intricacies of health to provide optimised care for individual employees.

We’re Passionately Innovating Next-Generation Digital Therapeutics: Azran Osman-Rani of Naluri

Azran Osman-Rani, Co-Founder & Group CEO, Naluri

BY SME Business Review

Naluri is an evidence-based digital health company that addresses chronic and mental health conditions that raise healthcare costs and affect workplace wellbeing. The platform helps organisations predict, prevent, and manage diabetes, heart disease, cancer, stress, depression, and anxiety. By combining behavioural science, data insights, and digital design, Naluri helps employees develop healthier habits that improve outcomes, build resilience, and boost productivity.

The company was founded on the belief that prevention works better than treatment. “Our mission is to cut preventable healthcare costs while equipping individuals with the tools and guidance they need to lead healthier lives,” said Azran Osman-Rani, co-founder and CEO of Naluri.

Naluri is Built on Three Disciplines

Naluri’s approach rests on three areas of expertise. Behavioural science and psychology explain why people make daily choices and how those choices can be reshaped. Data science highlights risks and tracks progress. Digital design ensures the experience is accessible and easy to use.

These elements come together through coaching. Members are connected to professionals including psychologists, doctors, dietitians, and physiotherapists. Coaching is central to the model because behaviour change is rarely achieved by information alone. Progress requires guidance, accountability, and encouragement over time.

Extending Care Beyond Clinics

Rising healthcare costs and productivity losses from absenteeism and burnout are common. By reducing risks before they turn into serious conditions, Naluri helps lower claims. Healthier employees also perform better, creating benefits for both people and businesses.

For healthcare providers, Naluri fills a gap that exists once patients leave hospitals or clinics. Treatment plans often lose momentum outside a medical setting. Naluri extends support into daily life, helping patients stay compliant and engaged. This continuity reduces the chance of relapse and makes outcomes more sustainable.

Results Backed by Evidence

Naluri’s success is measured through clinical outcomes. Members record lower blood glucose, improved cardiovascular markers, and reduced symptoms of depression and anxiety. These results are backed by data and show that digital health can deliver measurable improvements.

For employers and insurers, the data translates into reduced costs. For individuals, it means greater energy, less stress, and improved quality of life. Naluri links evidence with human results in a way that builds confidence across all stakeholders.

Focusing on Human-Centred Care

Digital health is crowded, but Naluri sets itself apart by keeping people at the centre. Many solutions depend on automated reminders or algorithmic predictions. Naluri makes technology a bridge to professional coaching, not a replacement for it.

This human focus sustains engagement. Members stay motivated because they work with professionals who understand their lives and help set achievable goals. The approach shows that empathy, combined with science, leads to lasting change.

Redefining Preventive Health

Naluri shows that digital health delivers results when science and human support work together. By combining data with professional coaching, the company helps organisations reduce healthcare costs and equips employees to build healthier lives. Naluri’s approach emphasises prevention, continuity of care, and measurable outcomes, making it a practical path forward for workplaces and healthcare systems.

Sustainable health change comes from pairing evidence with empathy, and Naluri applies this principle in every programme. This approach is fueling the company’s growth and reshaping how preventive care is delivered in organisations and communities worldwide.

Expanding Through Corporate and Healthcare Partnerships

Naluri is expanding through corporate wellness programmes, insurers, and healthcare partnerships. The aim is to make preventive health part of everyday organisational life rather than an optional add-on. The company is also investing in anonymised data to spot early patterns that signal rising risks. This gives organisations and providers a chance to step in before health issues grow more serious and costs escalate. As it grows across Asia and prepares for a wider global presence, Naluri adapts to local needs while staying grounded in evidence and professional coaching.

Azran Osman-Rani, Co-Founder & Group CEO, Naluri

Healthy change begins with human connection and insight. Technology is only the vessel, not the destination.