We at Acronis Deliver Cyber Protection for Data, Applications, and Systems Through Award-Winning Technologies: Ezequiel Steiner, CEO

Acronis is a global software company that specializes in cybersecurity, data protection, and backup solutions. The company combines artificial intelligence with cloud-based technology to secure critical business and personal data. A strong emphasis on innovation has driven the development of solutions that address evolving threats and operational challenges. With a presence in multiple countries, the company serves businesses of all sizes, providing reliable and efficient ways to protect and manage digital assets.

Cyber threats are constantly evolving, and businesses face increasing risks of data breaches and downtime. Acronis focuses on delivering integrated security and backup solutions that help companies stay ahead of these challenges. The company's platform is designed to simplify cybersecurity and data management while ensuring uninterrupted access to important information. Organizations rely on these solutions to maintain compliance, prevent cyberattacks, and recover from potential data loss events.

Artificial intelligence plays a key role in enhancing security measures. By analyzing vast amounts of data, AI-driven tools identify suspicious activity and neutralize threats before they cause harm. Cloud-based backup ensures that businesses can quickly restore operations in the event of an incident. By providing a unified approach to cybersecurity and data protection, Acronis helps organizations streamline their IT infrastructure while reducing costs and complexity.

The company works closely with managed service providers, enterprises, and government agencies to address cybersecurity concerns. Partnerships with leading technology firms strengthen the effectiveness of existing solutions. With a focus on continuous improvement, Acronis invests in research and development to stay ahead of emerging threats. The ability to adapt to new challenges and provide tailored solutions has earned the trust of businesses worldwide.

In an interview with SME Business Review, Ezequiel Steiner, CEO of Acronis, outlined the company's approach and vision. Here’s what he had to say.

Interview Excerpts

How has Acronis evolved to meet the changing needs of businesses?

We started with a strong focus on backup and data recovery, ensuring companies could retrieve their critical information in case of an issue. Over time, cybersecurity became an equally pressing concern, and we recognized the need to integrate security with backup. Businesses today require an all-in-one approach that addresses data protection, threat prevention, and disaster recovery. Our solutions have grown to meet those needs, offering a comprehensive platform that simplifies IT management and strengthens security.

What challenges do businesses face with cybersecurity and data protection today?

Ransomware and phishing attacks have become more sophisticated, and businesses are often unprepared for the level of complexity involved. Many companies still rely on fragmented solutions that do not communicate effectively with one another. This creates gaps in security, making it easier for attackers to exploit vulnerabilities. The challenge is not just about preventing breaches but also about ensuring rapid recovery when something goes wrong. Our goal is to provide businesses with proactive protection and quick recovery options so that they can continue operating without major disruptions.

How does artificial intelligence contribute to cybersecurity and backup solutions?

AI allows us to analyze patterns in real-time and detect anomalies that indicate potential threats. Traditional security measures often focus on known risks, but AI enables a predictive approach, identifying unusual behavior before it escalates. Machine learning models continuously improve by adapting to new attack strategies. When combined with automated backup solutions, businesses gain a powerful defense system that minimizes risk and maximizes efficiency.

What role does cloud technology play in your solutions?

Cloud technology ensures that businesses can access their data anytime and from anywhere. It also enhances security by providing offsite storage that is resistant to localized disruptions. Whether a company experiences a cyberattack, hardware failure, or natural disaster, cloud backups provide a safety net that allows for rapid recovery. By integrating cloud-based solutions with cybersecurity, we give businesses peace of mind that their information remains secure and accessible.

How does Acronis support managed service providers and enterprise clients?

We work closely with service providers to help them deliver high-quality cybersecurity and data protection solutions to their clients. Our platform is designed to be flexible and scalable, allowing providers to customize solutions based on client needs. For enterprises, we offer solutions that integrate with existing IT infrastructure, reducing complexity while enhancing security. Collaboration is essential, and we provide extensive training and support to ensure that our partners can maximize the value of our solutions.

What do you enjoy most about leading Acronis?

The opportunity to work with a talented team that is passionate about innovation and security. Every day brings new challenges, and finding solutions that help businesses thrive is incredibly rewarding. Seeing the impact of our work, whether it’s preventing a cyberattack or ensuring a company recovers from data loss, reinforces the importance of what we do. Technology evolves quickly, and leading a company that plays a critical role in securing digital assets is both exciting and meaningful.

What advice would you give to businesses looking to improve their cybersecurity and data protection strategies?

Start with a proactive approach. Security should not be an afterthought but an integral part of business operations. Invest in comprehensive solutions that combine threat detection, backup, and recovery. Educate employees on cybersecurity best practices because human error remains one of the biggest risks. Finally, regularly review and update security measures to stay ahead of emerging threats. A strong defense today prevents major disruptions in the future.

Acronis remains focused on delivering reliable and innovative solutions that protect businesses from cyber threats and data loss. By combining advanced technology with a commitment to security, the company continues to support organizations in an increasingly digital world.

What are some key priorities for the company moving forward?

Cyber threats will continue to evolve, and our focus remains on staying ahead of those threats. We are investing in AI-driven security, automation, and expanded cloud capabilities to ensure that businesses can operate securely and efficiently. Expanding our partnerships and strengthening integrations with other technology providers is another priority. As businesses continue to embrace digital transformation, our role is to make that transition secure and seamless.

 Ezequiel Steiner, CEO, Acronis

Our platform is designed to be flexible and scalable, allowing providers to customize solutions based on client needs.