We Make the Science of Motivation and the Management of Spend Easy So You Can Build Stronger Relationships With Your Partners: Jason Atkins, CEO of 360insights

Jason Atkins is the founder and CEO of 360insights, a company renowned for its leadership in channel incentive management and marketing automation. With over a decade of leadership, Jason has propelled the company through significant growth driven by both organic efforts and strategic acquisitions. His commitment to building a values-based organization has established 360insights as a workplace where employees thrive and innovation flourishes. Jason’s focus on creating the best company in the world for its employees sets a powerful example of leadership rooted in purpose and care.

Jason's entrepreneurial journey began early. While still in high school, he founded his first technology company, showcasing an innate understanding of business and technology. This early start instilled in him a deep appreciation for hard work and adaptability, qualities that continue to influence his leadership style at 360insights. His ability to identify opportunities and act decisively has been a cornerstone of the company’s success. Jason has a unique knack for combining vision with action, ensuring that ambitious goals translate into tangible outcomes.

At 360insights, Jason has cultivated a workplace environment that prioritizes employee well-being and engagement. He firmly believes that a company’s success is tied to the happiness and productivity of its people. This belief has led to initiatives designed to enhance workplace satisfaction, from comprehensive benefits to fostering a culture of inclusion and respect. Jason’s focus on employee development has created a space where individuals can grow both personally and professionally, aligning their aspirations with the company’s goals.

Under Jason’s leadership, 360insights has embraced innovation as a core principle. By staying ahead of technological advancements, the company has delivered cutting-edge solutions to its clients. Jason understands that staying relevant in a competitive market requires constant evolution, and he has steered the company toward adopting practices and tools that enhance efficiency and effectiveness. This forward-thinking mindset has enabled 360insights to stay ahead of the curve while maintaining a focus on delivering exceptional value to clients.

Jason’s leadership extends beyond the confines of the office. He is deeply committed to giving back to the community, often involving 360insights in initiatives that support local and global causes. Whether through charitable contributions or encouraging employees to volunteer, Jason ensures that the company remains a force for good. This commitment to social responsibility reflects his broader vision of success, where business growth is intertwined with positive impact.

Strategic acquisitions have played a key role in 360insights’ expansion. Jason has a keen eye for identifying companies that complement the organization’s offerings and values. These acquisitions have allowed 360insights to expand its footprint and enhance its service portfolio, ensuring it remains a leader in the channel incentive management space. Jason approaches these opportunities with meticulous planning, ensuring that the integration process preserves the acquired company’s strengths while aligning with 360insights’ mission.

One of Jason’s defining characteristics is his ability to inspire those around him. Whether it’s employees, clients, or industry peers, his enthusiasm and dedication resonate with everyone he encounters. Jason leads by example, demonstrating the importance of hard work, integrity, and resilience. His approachable demeanor and open communication style foster trust and collaboration, making him a respected figure both within and outside the organization.

Jason’s leadership philosophy is rooted in adaptability and innovation. He understands that challenges are inevitable, but he approaches them as opportunities for growth and improvement. This mindset has allowed 360insights to navigate changes in the market with confidence and agility. By staying focused on long-term objectives while addressing immediate needs, Jason ensures the company remains both stable and dynamic.

In addition to his work at 360insights, Jason is an advocate for entrepreneurship and technology. He frequently shares insights from his journey, inspiring others to pursue their ambitions and think creatively. His story serves as a reminder of what can be achieved with determination and a clear vision. Jason’s willingness to mentor others and share his experiences underscores his belief in the importance of supporting the next generation of leaders.

Jason’s approach to leadership is as much about values as it is about results. He is deeply committed to creating a company that reflects his belief in fairness, innovation, and community. This commitment is evident in every aspect of 360insights, from the way the company interacts with clients to the environment it fosters for employees. Jason’s ability to balance these elements has been instrumental in building a company that is both successful and meaningful.

Over the years, 360insights has become a leader in its field, thanks in large part to Jason’s vision and perseverance. His ability to identify trends, adapt to changes, and implement strategies has ensured the company’s continued relevance and growth. Jason remains focused on the future, driven by a desire to make 360insights the best company in the world for its employees and a trusted partner for its clients.

Jason Atkins embodies the qualities of a true leader. His dedication, strategic mindset, and values-based approach have shaped 360insights into a company that is not only successful but also purpose-driven. Through his work, Jason continues to demonstrate that business can be a force for good, combining innovation with a commitment to people and the community. His journey is a testament to what can be achieved when passion meets purpose, and his impact on 360insights will be felt for years to come.

Jason Atkins, Founder & CEO, 360insights

Jason has led 360insights for over 10 years through strong organic and acquisition-based growth, while maintaining a values-based focus on building the best company in the world for its employees.