Greg Ortbach: Pioneering Excellence in Customer Experience

With nearly two decades of dedicated experience, Greg Ortbach is a luminary in the field of customer experience, blending his strategic acumen with a relentless focus on client satisfaction. As a seasoned sales professional and entrepreneur, Greg has honed his craft, specializing in the art of building enduring relationships, fostering fruitful partnerships, and nurturing top-tier accounts to foster sustainable growth.

Greg's leadership style is characterized by a unique blend of multitasking prowess and intrinsic motivation, driving him to consistently exceed expectations. He possesses a rare ability to navigate complex landscapes, seamlessly expanding network connections, introducing products with persuasive finesse, and implementing nuanced pricing models to optimize profitability.

Beyond his operational prowess, Greg's expertise extends to the intricacies of partner relations, territory development, and the art of deciphering customer needs to deliver tailor-made solutions. His contributions have been recognized on various platforms, notably as a co-host of Marsha Collier's prestigious #CustServ chat on Twitter since 2010, solidifying his influence in shaping industry discourse.

Greg's impact resonates further through his accolades, including being ranked among the Top 25 CX Influencers to Follow and among the Top 50 Call Center Twitter Accounts to Follow. His standout achievements include being awarded the Digital Marketer of the Year in 2014 by Training Business Pros, along with nominations for esteemed honors such as the Business of the Year and Integrity Awards from distinguished organizations like the London Chamber of Commerce and the Better Business Bureau.

Driven by a passion for innovation and a steadfast commitment to excellence, Greg Ortbach embodies the essence of leadership in the realm of the customer experience, setting a high bar for industry standards and inspiring others to follow suit.

Elevating Customer Experience: Greg Ortbach's CX Services

As a CX Engagement Catalyst, Greg Ortbach dedicates his days to forging meaningful connections with clients, delving deep into their enterprises, and uncovering their unique business requirements. Renowned for his ability to identify pain points and opportunities, Greg's approach is centered on enhancing customer experiences through tailored solutions.

Optimizing Technology, Sales, and Marketing: Clients laud Greg for his aptitude for infusing efficiencies into technology, sales, and marketing processes, ultimately optimizing the overall customer journey. His keen insights and strategic interventions result in tangible improvements that resonate across various touchpoints, fostering lasting relationships and driving business growth.

A Legacy of Excellence: In 2002, Greg Ortbach laid the foundation for WebAssist.ca, a trailblazing marketing and technology firm that earned widespread acclaim and numerous awards for its innovative solutions. Following its merger with Arcane in 2015, Greg continues to uphold a legacy of excellence, delivering unparalleled CX services that exceed expectations.

Industry Recognition: Greg's expertise and influence within the CX landscape have earned him accolades from esteemed industry authorities. He has been recognized as one of the Top 25 CX Influencers to Follow by Panviva, a Top 50 Call Center Twitter Account to Follow by Playvox, and a Top 100 Most Social Customer Service Pro on Twitter by Huffington Post. His contributions to thought leadership are further underscored by his inclusion among the Top 50 Thought Leaders to Follow on Twitter by ICMI.

Unleashing Creativity: Beyond his professional endeavors, Greg Ortbach finds joy in expressing his creativity onstage at open mic events. This passion for performance reflects his multifaceted nature and adds depth to his persona as a CX leader dedicated to enriching experiences both in business and beyond.

Greg Ortbach's Dynamic CX Consulting Services

With 20 years of expertise spanning web-based application development, customer experience enhancement, and both traditional and digital marketing transformation, Greg Ortbach offers strategic consulting services to empower companies to better engage with their customers, partners, and employees. Drawing from his rich background, Greg assists organizations in crafting tailored strategies that resonate with their target audience and drive sustainable growth.

Tailored Solutions and Problem-Solving: Greg's consulting approach is characterized by his readiness to listen, offer fresh perspectives, and seamlessly connect the dots to solve complex business challenges. Leveraging his extensive experience and insight, Greg collaborates closely with clients to understand their unique needs and objectives, delivering bespoke solutions that address specific pain points and unlock new opportunities for success.

A Dynamic Presence in CX Conversations: Since 2012, Greg Ortbach has played a pivotal role as a co-host on Marsha Collier's esteemed #CustServ Twitter chat. This engaging platform, founded in 2010, serves as a hub for industry professionals to discuss a wide range of topics related to customer service and experience. Known affectionately as "The Fastest Hour on Twitter," this weekly chat features insightful discussions with 10 questions, providing participants with valuable insights and networking opportunities. Alongside esteemed colleagues such as Roy Atkinson, Al Hopper, and Mark Bernhardt, Greg facilitates lively conversations that inspire innovation and collaboration within the CX community.

Unwavering Commitment to Engagement: Greg's dedication to fostering meaningful connections and driving positive change within the CX landscape is evident in his active involvement as a co-host of #CustServ. By consistently contributing to thought leadership and facilitating impactful discussions, Greg demonstrates his unwavering commitment to empowering organizations to excel in customer engagement and service excellence.

Comprehensive Training Solutions by Greg Ortbach

Greg Ortbach collaborates with companies and teams to optimize the customer experience, providing tailored training solutions that enhance customer engagement and satisfaction. Through strategic insights and practical methodologies, Greg equips teams with the skills and knowledge needed to consistently deliver exceptional customer experiences.

Mastering 3rd Party Applications: Is your team struggling to navigate complex CRM software or maximize the potential of your website's CMS? Greg offers comprehensive training on a variety of third-party applications, including CRM systems and content management platforms. With personalized instruction and supplementary resources such as video tutorials and user manuals, Greg ensures that your team gains proficiency in leveraging these tools effectively.

Empowering Teams in Digital Marketing: In today's digital age, mastering digital marketing is essential for business success. Greg's Digital Marketing Training programs offer a structured approach to navigating the digital landscape and driving impactful results. Whether it's understanding the fundamentals of the digital economy, honing practical skills for online campaigns, or developing advanced holistic strategies, Greg's training empowers teams to harness the full potential of digital marketing for their business needs.

Partnering for Success: Greg's training programs are delivered in partnership with Arcane, ensuring access to cutting-edge expertise and resources. Together, Greg and Arcane provide comprehensive training solutions that equip teams with the tools and knowledge needed to thrive in today's competitive business environment.

Greg Ortbach's Enduring Impact

Greg Ortbach's dedication to enhancing the customer experience, providing comprehensive training solutions, and fostering digital marketing expertise underscores his commitment to empowering businesses for success in today's dynamic landscape. Through strategic partnerships and tailored programs, Greg equips teams with the skills, knowledge, and confidence needed to navigate challenges, drive growth, and deliver exceptional results.

With a focus on continuous improvement and a passion for excellence, Greg Ortbach remains a trusted partner for organizations seeking to optimize their operations, elevate their customer engagement strategies, and thrive in the digital age.

Driving CX Excellence

Greg Ortbach is a driving force in the realm of customer experience (CX). With a knack for optimizing technology, sales, and marketing, Greg injects efficiencies that elevate the customer experience. As the co-host of #CustServ chat since 2010 and a contributor to CX publications, he shares his expertise globally. Recognized as a top influencer in CX, Greg's impact resonates across social media platforms. Beyond CX, Greg unleashes his creativity onstage at open mic events, embodying a dynamic approach to life and work.

“With close to 20 years of experience in web-based application development, customer experience, and marketing (traditional & digital transformation), Greg helps companies better engage with their customers, partners, and employees.”