British Electrical Retailer Currys Reports Sales Growth Buoyed By Record-High UK Temperatures

LONDON, Sept. 5, 2025 — British electricals retailer Currys has reported that group sales rose 3 percent in the summer period, buoyed by sales of air conditioners and fans in hot weather, while another factor that lifted its stock was positive news from a pension review.

As per Reuters, shares in Currys jumped 22 percent to 132 pence, hitting a four-year high in early deals on Thursday, on the strong trading, plus the completion of a triennial pension review and the launch of a 50-million-pound ($68 million) share buyback.

In the period consisting of the 17 weeks to the end of August, underlying revenues in its biggest UK and Ireland market were up 3 percent, as shoppers purchased more cooling products, Currys informed.

Notably, a strong heatwave swept across Britain this year, with most parts experiencing its warmest summer since records began in 1884.

On financing for its pension scheme, Currys said it would pay future contributions of 13 million pounds per year to March 2031, lower than the 78 million pounds annually it had previously expected to 2028.

Know More About Currys Retail, Stock Market Presence

Demand and Supply: Currys has been upbeat on its future growth, putting it on track to meet market forecasts for annual profit to grow by 5 percent, helping win investors’ trust. The stock had lost 12 percent over the last three months due to concerns over consumer spending.

“It's been a good start to the year, with encouraging performance across the group,” CEO Alex Baldock said in a statement. In both the UK and its Nordic regions, where revenues were up 2 percent, sales of laptops with AI functions jumped, Currys further said.

Market Mover: Notably, a standout in the retail stocks on Thursday was Currys, which reported a 3 percent increase in sales over the summer, leading to a notable 15.6 percent boost in its stock. Currys announced a substantial share buyback as an AGM trading update from Currys covered the 17-week period to the end of August.

It reported that the group’s trading in the first four months of the financial year has been in line with expectations, with guidance of around £170m (£162m) of adjusted pre-tax profits.

It noted that the group is planning confidently for the year ahead, comfortable with those market expectations.

It is targeting continued growth in higher margin, with a build-up in its recurring revenue services, while aiming to reach at least 2.5 million iD Mobile subscribers.

Heatwave Boosted E-Commerce: Earlier this year, the unprecedented heatwave that swept across Europe adversely affected normal life. Record-breaking temperatures often forced people to stay indoors, and the sweltering heat saw a boom in e-commerce order volumes, which had already logged healthy growth with the beginning of year 2025.

Shopping trends revealed that UK and European e-commerce order volumes increased by 18 percent in the second quarter, a study by Scurri says. The record temperatures in June led to a 25 percent spike in e-commerce sales in June.

How AI Boosted Currys’ Sales

Cash registers have been ringing at Currys with sales driven by consumer interest in AI computing and a massive demand for air conditioning during the sweltering heat.

The upward trend in revenues was partly fuelled by double-digit growth in new product lines, including health and beauty like LED face masks, and pet technology such as monitors and automatic feeders.

Currys also saw strong performances in gaming, AI computing, coffee machines, and cooling products, but declining sales of televisions, tablets, and air fryers proved to be a dampener.

Currys said the use of credit among its shoppers maintained momentum to make up 23.3 percent of all purchases.

The retailer’s “buy now, pay later credit plans” model for shoppers helps it make money from interest payments if consumers do not pay back in full within an agreed timeframe.

Within its Nordics region, revenues grew by 2 percent, partly due to new ranges like robotic lawnmowers and vacuums.

Currys has been working on improving the performance of its second biggest market in Nordic countries including Norway, Sweden, and Denmark after it came under pressure in recent years.

From booming cooling products to innovative tech, Currys is turning changing customer habits into steady growth, giving investors renewed confidence.

Inputs from Saqib Malik

Editing by David Ryder